Glossary
What is call forwarding?
Call forwarding automatically redirects an incoming call from one number to another — for example, sending calls from a business line to a mobile, an answering service, or an AI receptionist when the main line isn't picked up.
How businesses use call forwarding
Small businesses forward their main number to a backup so calls aren't missed when the office is closed or staff are busy. Conditional forwarding can route only the unanswered or after-hours calls — sending them to voicemail, an answering service, or an AI receptionist that actually picks up.
See also
Related terms
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